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First Look at Selena Gomez's Fashion Collection for Adidas NEO Labe

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The brunette beauty launched her first fashion collection for Adidas NEO label and we absolutely adore what we've seen so far! The star, along with her former beau Justin Bieber, have been working closely with the sporty brand since 2012 to promote and kick off their younger, teen-focused line.

Now she is trying her hand at design.

Her fresh fall collection hits shelves on July 30th and features comfy and cute separates for girls with an edgy rocker vibe, alluding to her passion for music and nightlife."I love playing around with fashion and like clothes that are fun, easy to wear and comfortable. My collection has a ‘rock chic' theme and it's confident, rebellious and fun. It's also a little bit darker and I think it encourages girls to put their own stamp on their individuality and show confidence in what they are wearing," she said in a release.

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